Cashing in on the Retail Boom

The popular belief in the business world is that if you have the clout, the reach and the money you can sell anything. Kishore Biyani, founder of Big Bazaar, seems to have done precisely this. His book “It happened in India” is supposedly a bestseller with more than 1,25,000 copies sold. I saw a huge stack on sale, at where-else? Big Bazaar!

Author: Pran Kurup

Pran Kurup is founder and CEO of Vitalect, Inc.

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