Check out this video featuring Barry Schwartz , an American psychologist. Schwartz is the Dorwin Cartwright Professor of Social Theory and social action at Swarthmore College.
The talk is brilliant and worth watching/listening. He talks about how to have choices is good but how it also tends to make people miserable! (Click on the link to the post to see the video while you are still on my site)
Pakora Korner 