Amazon’s weekly shows on the web!

Amazon is planning to launch weekly half hour shows host by Bill Maher featuring authors, artists etc. That’s quite a foray into programming. I think its a cool idea to promote products and build their brand etc.

But why now? Why didn’t they do this say 6-12 months back?

Author: Pran Kurup

Pran Kurup is founder and CEO of Vitalect, Inc.

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